Wedding Planning

Wedding Website Wording Tips: How to Write Your Welcome Message

Wedding Website Wording Tips: How to Write Your Welcome Message

If you’ve decided to create a wedding website, there are a few different sections you’ll need to complete before you can hit publish. From venue information to your “About Us” story and schedule for the day, a wedding website is usually jam-packed with useful information for your guests.

But the very first thing your guests will see when they visit your wedding website? Your welcome message!

Smack-bang on your homepage is where your welcome message will greet your guests and immediately set the tone for their experience on your wedding website. A welcome message should not only “welcome” your guests, but also help them navigate their way around and prompt them to take action where required.

The good news is, your wedding website welcome message is actually pretty simple stuff once you know what to include, what not to include, and how to word things clearly.

Keep reading for our top tips on writing the perfect welcome message for your wedding website, along with some helpful wording examples to get you started!

wedding-website-wording-tips-how-to-write-your-welcome-message
Photo by Lisa Klassen Photography

The Purpose of a Welcome Message

Before you start writing your wedding website welcome message, it’s important to first understand its purpose.

When guests visit your wedding website, your welcome message is the very first thing they’ll read. Now obviously, the message is a way to say hello and welcome visitors to your website. But a welcome message can also help your guests navigate their way around the different elements of your site, and remind them about the things they need to take action on, like the all-important RSVP!

This is particularly important for guests who may not have experienced a wedding website before, or the older guests on your list. Although you may have spent hours perfecting your wedding website features right down to the very last detail, your guests will be completely unfamiliar with it.

Remember, the purpose of your wedding website is to save you time and reduce the need for back and forth questions and phone calls from guests. Your welcome message is an opportunity to help your guests understand and make the most out of your wedding website, while also building some excitement for the big day!

wedding-website-wording-tips-how-to-write-your-welcome-message
Photo by Cassidy Carson

What to Include in your Welcome Message

With this in mind, what details do you actually need to include in your welcome message?

As we mentioned above, your wedding website welcome message is actually pretty simple stuff. Think about your welcome message as a brief summary and introduction to your wedding website. While you don’t need to go into specific detail, it’s an opportunity to quickly touch on the key features of your website and let guests know what to expect.

You’ll usually find the following elements in a wedding website welcome message:

  • A tagline – eg, “Kurt and Jemima are getting married!”
  • A greeting or welcome
  • The purpose of your wedding website
  • The key features of your wedding website
  • An invitation to explore your site/ navigation tips
  • A reminder for any actionable elements like RSVPs or song requests
  • A thank you/sign off

You don’t need to include any specific notes about your wedding day logistics, broach tricky topics like kids and plus ones, or start going into your relationship journey and introducing your bridal party members. Remember, these details will all be covered in the other areas of your wedding website like your About Us and Schedule section.

Instead, keep your welcome message limited to just a warm, friendly greeting, general overview, and an invitation for guests to explore further.

wedding-website-wording-tips-how-to-write-your-welcome-message
Photo by Jake Anderson

Welcome Message Wording Tips and Examples

Now that you know what (and what not) to include in your welcome message, you can move forward with writing the content.

Don’t stress – a welcome message is short and sweet! A brief paragraph is usually more than enough to communicate everything you need.

Remember, this is the first thing your guests will read, so use your tone of voice to build some excitement for the big event by keeping things warm, friendly and upbeat.

The wording style and language used should also be consistent with the other areas of your wedding website or your wedding invitations, whether that’s formal, informal or fun. If you’ve already written your wedding invitations or About Us story, use this wording as inspiration to create a welcome message that flows nicely with these elements.

Your welcome message will usually begin with a tagline. Think of this as the “title” or “heading” of your wedding website welcome page. In terms of design, it might be a little larger or bolder than the rest of your message.

Consider the following tagline examples:

  • (Name) and (name) are getting hitched!
  • It’s finally happening!
  • (Name) and (name) are tying the knot!
  • We’re getting married!
  • He put a ring on it!
  • Join us for our wedding
  • It’s wedding time!
  • It’s party time!
  • Love, laughter and happily ever after
  • (Name) and (Name) are saying I-do!

After your tagline, you can then include a greeting or “welcome”. There are a few ways you can go about this, too.

For example:

  • Welcome to our wedding website!
  • Welcome to our wedding website – we’re so glad you’re here.
  • Hi there, thanks for stopping by!
  • Hi there, we’re so happy to have you here!
  • Hello and welcome!
  • Welcome to our wedding website – so glad you could make it!

Now you can begin a brief summary of the key features of your wedding website, before signing off with a thank you.

wedding-website-wording-tips-how-to-write-your-welcome-message
Photo by Brittany Mahood

Draw inspiration from the following welcome message examples to see how this looks in action:

Kurt & Jemima are tying the knot!

Welcome to our wedding website – we’re so glad you’re here.

We’ve created this website as a helpful resource for all of the need-to-know details in the lead up to our big day. Here you’ll find our schedule of timings and venue directions, along with our bridal party introductions and relationship history.

We’d love for you to take a look around to learn more about our wedding day plans. Don’t forget to RSVP and let us know about any dietary preferences, too.

And finally, thanks so much for all of your love and support so far! We can’t wait to celebrate this special day with all of our favourite people.

It’s wedding time!

Hi there, thanks for stopping by.

Here you’ll find everything you need to know about our upcoming nuptials. Check out our schedule for the day, local accommodation options for those travelling, and learn more about our awesome bridal party and MC.

Don’t forget to RSVP and leave us a song request for the dance floor, too!

We are so looking forward to celebrating with you all – sing out to either of us if you have any questions.

Lots of love, Josie and James x

Harry and Sally are getting hitched!

Welcome to our wedding website – so glad you could make it!

We created this wedding website as an information hub for our upcoming celebration in Bali. Here you’ll find hotel block details, travel tips, and things to do in the local area. We’ve also outlined some extra events happening throughout the week, so don’t forget to RSVP your attendance for each one.

You can also find some background information on our relationship journey so far, as well as the key people joining us up at the altar so you can get acquainted before the big event.

We are SO incredibly excited to share this special day with our favourite people – a big thanks for all of your love and support.

See you in Bali!


He put a ring on it!

Welcome to our wedding website. Yep, it’s finally happening!

We’ve created this website to help you plan for our big day. You can find all of the need-to-know details right here, including directions to our venue, bus schedule, registry information and a little bit about our love story so far.

We’d love you to have a look around and learn more about our wedding day plans. You can also RSVP online and leave us a song request to get you up on the dance floor!

We can’t wait to see you there, and wanted to say a huge thanks for your love and well wishes so far.

Love, Jemima and Kurt x

Remember, your welcome message doesn’t have to be long and detailed. It’s simply an opportunity to help your guests make the most out of the different features of your website, so keep it short, sweet, clear and concise.

wedding-website-wording-tips-how-to-write-your-welcome-message
Photo by Matt Rice Photography

Welcome Message 101

You don’t need to feel intimidated by the thought of writing your wedding website welcome message – we promise! It’s actually one of the easiest elements to tackle, so you might want to action this first to help you get into the “flow” of writing the other elements of your wedding website moving forward.

Simply keep these helpful wording tips and examples in mind and you’ll have no trouble creating the perfect welcome message to get your guests excited about your upcoming celebration!

Ready to move forward with writing the other sections of your wedding website? Check out our wedding website wording guide for some more helpful writing tips and examples to be inspired by.